Staff Correspondent:
Popular and prominent actress Tasnia Farin signed as the brand ambassador of Erfan Group’s product Erfan Chinigura Aromatic Rice at an elite hotel in the capital Dhaka on Sunday (January 11, 2026).
The agreement was signed by Erfan Group Managing Director and CEO Mr. Mahbub Alam and Tasnia Farin.
Erfan Group Managing Director and CEO Mr. Mahbub Alam said, “Erfan Group has been involved in the marketing of agricultural products for almost 3 decades. We were mainly focused on the wholesale market or still are. Along with this, we have launched our retail section to bring our products closer to the consumer.”
As the brand ambassador, Tasnia Farin will participate in various public awareness activities and promotions of Erfan Chinigura Aromatic Rice including various TV advertisements, OVCs, photoshoots. The contract will be for a period of two years.
The event was attended by Erfan Group Managing Director and CEO Mr. Mahbub Alam, Mr. Mahmud Rahman Bulbul, DGM, Sales and Marketing (Retail), Mr. Ziaur Rahman, AGM Sales and Marketing (Wholesale), SM Sorman Ali, Manager (HR & Admin), Mr. Masud Parvez, Manager-Accounts, Erfan Group Brand Manager Mr. Sajjad Mohammad Zahir and other senior officials of the company.
